Post, Richard S.
Global brand integrity management : how to protect your product in today's competitive environment / Richard S. Post and Penelope N. Post - McGraw-Hill 2007
15433
Brand name products
Trademark infringement - Prevention
Product counterfeiting - Prevention
Product management
HD69 / B7Pos
Global brand integrity management : how to protect your product in today's competitive environment / Richard S. Post and Penelope N. Post - McGraw-Hill 2007
15433
Brand name products
Trademark infringement - Prevention
Product counterfeiting - Prevention
Product management
HD69 / B7Pos