Keller, Kevin Lane
Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller - 3rd ed. - Pearson/Prentice Hall 2008
15617
Brand name products - Management
HD69 / B7Kel
Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller - 3rd ed. - Pearson/Prentice Hall 2008
15617
Brand name products - Management
HD69 / B7Kel