McCarthy, E. Jerome.
Basic marketing : a global: managerial approach / E. Jerome McCarthy, William D. Perreault. - 11th ed. - Irwin 1993.
3546
Marketing - Management.
Export marketing - Management.
HF5415.13 / Macc.
Basic marketing : a global: managerial approach / E. Jerome McCarthy, William D. Perreault. - 11th ed. - Irwin 1993.
3546
Marketing - Management.
Export marketing - Management.
HF5415.13 / Macc.