O'Guinn, Thomas C.
Advertising and integrated brand promotion / Thomas C. O'Guinn, Chris T. Allen, Richard J. Semenik - 5th ed. - South-Western Cengage Learning 2009
16715
Advertising
Advertising media planning
HF5821 / Ogu
Advertising and integrated brand promotion / Thomas C. O'Guinn, Chris T. Allen, Richard J. Semenik - 5th ed. - South-Western Cengage Learning 2009
16715
Advertising
Advertising media planning
HF5821 / Ogu