Jeffery, Mark
Data-driven marketing : the 15 metrics everyone in marketing should know / Mark Jeffery - J. Wiley 2010
18826
Marketing research
Marketing - Mathematical models
Marketing - Case studies
HF5415.2 / Jef
Data-driven marketing : the 15 metrics everyone in marketing should know / Mark Jeffery - J. Wiley 2010
18826
Marketing research
Marketing - Mathematical models
Marketing - Case studies
HF5415.2 / Jef