Sanders, G. Lawrence
Developing new products and services : learning differentiation, and innovation / G. Lawrence Sanders, with contributions by Ron Huefner - Business Expert Press 2011
21728
New products
Product differentiation
Developing new product services
HF5415.153 / San
Developing new products and services : learning differentiation, and innovation / G. Lawrence Sanders, with contributions by Ron Huefner - Business Expert Press 2011
21728
New products
Product differentiation
Developing new product services
HF5415.153 / San