Kerin, Roger A.
Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson - 13th ed. - Pearson 2013
23326
9780273768944
Marketing - Decision making - Case studies
Marketing management - Case studies
HF / 5415.135
Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson - 13th ed. - Pearson 2013
23326
9780273768944
Marketing - Decision making - Case studies
Marketing management - Case studies
HF / 5415.135