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McDonald, Malcolm

Marketing and finance : creating shareholder value / Malcolm McDonald, Brian D. Smith, Keith Ward - CIMA/CIM/Wiley 2013

23386

ISBN: 9781119953388

Subjects--Topical Terms:
Corporations - Valuation
Corporations - Investor relations
Stocks - Marketing
Stocks - Prices
Economic value added

LC Class. No.: HG / 4028

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