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Product management and strategy / Donald R. Lehmann, Russell S. Winer, Shamsul Baharin Saihani ... [et al.] - McGraw-Hill Malaysia 2010

25050

Adaptation of Lehmann's Product management, 4th ed.

ISBN: 9789675771170

Subjects--Topical Terms:
Product management

LC Class. No.: HF / 5415.15

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