Tellis, Gerard J.
Advertising and sales promotion strategy / Gerard J. Tellis. - Addison-Wesley 1998.
9100
Advertising.
Sales promotion.
Marketing - Management.
HF5823 / Tel.
Advertising and sales promotion strategy / Gerard J. Tellis. - Addison-Wesley 1998.
9100
Advertising.
Sales promotion.
Marketing - Management.
HF5823 / Tel.