Peter, J. Paul.
Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson. - 6th ed. - McGraw-Hill/Irwin 2002.
10121
Consumer behavior.
Marketing.
HF5415.32 / Pet.
Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson. - 6th ed. - McGraw-Hill/Irwin 2002.
10121
Consumer behavior.
Marketing.
HF5415.32 / Pet.