Lovelock, Christopher H.
Principles of service marketing and management / Christopher Lovelock, Lauren Wright. - 2nd ed. - Prentice Hall 2002.
12218
Service industries - Marketing.
Service industries - Management.
HD9980.5 / Lov.
Principles of service marketing and management / Christopher Lovelock, Lauren Wright. - 2nd ed. - Prentice Hall 2002.
12218
Service industries - Marketing.
Service industries - Management.
HD9980.5 / Lov.