Batterley, Richard.
Leading through relationship marketing : how winning organisations leverage stakeholder relationships to improve business performance / Richard Batterley. - McGraw-Hill 2004.
12368
Relationship marketing.
Customer relations.
HF5415.55 / Bat.
Leading through relationship marketing : how winning organisations leverage stakeholder relationships to improve business performance / Richard Batterley. - McGraw-Hill 2004.
12368
Relationship marketing.
Customer relations.
HF5415.55 / Bat.