Pickton, David.
Integrated marketing communications / David Pickton and Amanda Broderick. - 2nd ed. - Prentice Hall/Financial Times 2005.
12411
Includes CD-ROM.
Communication in marketing.
HF5415.123 / Pic.
Integrated marketing communications / David Pickton and Amanda Broderick. - 2nd ed. - Prentice Hall/Financial Times 2005.
12411
Includes CD-ROM.
Communication in marketing.
HF5415.123 / Pic.