Woodside, Arch G.
Market-driven thinking : achieving contextual intelligence / Arch G. Woodside - Elsevier Butterworth-Heinemann 2005
14730
Marketing - Decision making
Marketing - Psychological aspects
Consumer behavior - Psychological aspects
HF5415.135 / Woo
Market-driven thinking : achieving contextual intelligence / Arch G. Woodside - Elsevier Butterworth-Heinemann 2005
14730
Marketing - Decision making
Marketing - Psychological aspects
Consumer behavior - Psychological aspects
HF5415.135 / Woo