Marketing mistakes and successes / (Record no. 17881)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00437 a2200169 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230607212741.0 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF |
| Item number | 5415.1 |
| -- | Har |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780470169810 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Hartley, Robert F. |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing mistakes and successes / |
| Statement of responsibility, etc. | Robert F. Hartley |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 11th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | J. Wiley |
| Date of publication, distribution, etc. | 2009 |
| 501 ## - WITH NOTE | |
| With note | 23127 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing - United States - Case studies |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Open Book Shelf |
| -- | HF 5415.1 Har |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
| Date last seen | 2013-10-14 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| HELP UNIVERSITY (HU) | HELP UNIVERSITY (HU) | New Materials Shelf | 14.10.2013 | HF 5415.1 Har | H020463 | 07.06.2023 | Open Book Shelf |