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Marketing / (Record no. 18862)

000 -LEADER
fixed length control field	00498 a2200193 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20230607213125.0
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number	HF
Item number	5415
--	Ker
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9780077861032
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Kerin, Roger A.
245 ## - TITLE STATEMENT
Title	Marketing /
Statement of responsibility, etc.	Roger A. Kerin, Steven W. Hartley, William Rudelius
250 ## - EDITION STATEMENT
Edition statement	12th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc.	McGraw-Hill Education
Date of publication, distribution, etc.	2015
501 ## - WITH NOTE
With note	24118
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Hartley, Steven W.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Rudelius, William
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	Open Book Shelf
--	HF 5415 Ker
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Date last seen	2014-07-18
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Date last seen	2014-07-18

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Home library	Current library	Shelving location	Date acquired	Total Checkouts	Full call number	Barcode	Date last checked out	Price effective from	Koha item type
					HELP ACADEMY (HA)	HELP ACADEMY (HA)	New Materials Shelf	18.07.2014		HF 5415 Ker	H021358		07.06.2023	Open Book Shelf
					HELP UNIVERSITY (HU)	HELP UNIVERSITY (HU)	New Materials Shelf	18.07.2014		HF 5415 Ker	H021359		07.06.2023	Open Book Shelf