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Mobile influence : the new power of the consumer / (Record no. 18903)

000 -LEADER
fixed length control field	00530 a2200193 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20230607213136.0
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number	HF
Item number	5548.32
--	Mar
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9781137278500
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Martin, Chuck
245 ## - TITLE STATEMENT
Title	Mobile influence : the new power of the consumer /
Statement of responsibility, etc.	Chuck Martin
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc.	Palgrave Macmillan
Date of publication, distribution, etc.	2013
501 ## - WITH NOTE
With note	24159
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Electronic commerce
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Internet marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Consumer behavior
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Wireless communication systems
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	Open Book Shelf
--	HF 5548.32 Mar
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Date last seen	2014-08-05

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Home library	Current library	Shelving location	Date acquired	Total Checkouts	Full call number	Barcode	Date last checked out	Price effective from	Koha item type
					ELM LIBRARY (ELM)	ELM LIBRARY (ELM)	New Materials Shelf	05.08.2014		HF 5548.32 Mar	H021332		07.06.2023	Open Book Shelf