Mobile marketing : how mobile technology is revolutionizing marketing, communications and advertising / (Record no. 21614)
[ view plain ]
000 -LEADER | |
---|---|
fixed length control field | 00664 a2200229 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20230607214712.0 |
050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF |
Item number | 5415.1265 |
-- | Row |
037 ## - SOURCE OF ACQUISITION | |
Source of stock number/acquisition | Inv-2017-06-16 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780749479794 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Rowles, Daniel |
245 ## - TITLE STATEMENT | |
Title | Mobile marketing : how mobile technology is revolutionizing marketing, communications and advertising / |
Statement of responsibility, etc. | Daniel Rowles |
250 ## - EDITION STATEMENT | |
Edition statement | 2nd ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Name of publisher, distributor, etc. | Kogan Page |
Date of publication, distribution, etc. | 2017 |
501 ## - WITH NOTE | |
With note | 26903 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Internet marketing |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Internet advertising |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Mobile commerce |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Mobile communication systems |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Telemarketing |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Open Book Shelf |
-- | HF 5415.1265 Row |
952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
Date last seen | 2023-11-17 |
952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
Date last seen | 2017-07-24 |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last checked out | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
ELM LIBRARY (ELM) | ELM LIBRARY (ELM) | New Materials Shelf | 24.07.2017 | Inv-2017-06-16 | HF 5415.1265 Row | H024711 | 07.06.2023 | Open Book Shelf | |||||||
ELM LIBRARY (ELM) | HELP UNIVERSITY (HU) | New Materials Shelf | 24.07.2017 | Inv-2017-06-16 | HF 5415.1265 Row | H024710 | 07.06.2023 | Open Book Shelf |