Essentials of services marketing / (Record no. 23495)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00888 a2200277 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | HUL |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240801124055.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240801b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781292090061 |
| 037 ## - SOURCE OF ACQUISITION | |
| Source of stock number/acquisition | Rec-2020-12-29 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | LOC |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HD |
| Item number | 9980.5 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Wirtz, Jochen |
| 245 ## - TITLE STATEMENT | |
| Title | Essentials of services marketing / |
| Statement of responsibility, etc. | Jochen Wirtz, and Christopher H. Lovelock |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Pearson Education Limited |
| Date of publication, distribution, etc. | 2017 |
| 501 ## - WITH NOTE | |
| With note | 28834 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | http://library.help.edu.my/ |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Service industries - Marketing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Business and Management |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Lovelock, Christopher H. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | ProQuest LibCentral |
| 856 ## - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="https://helpliveedu.sharepoint.com/:f:/s/LibraryRepository/EkNLudk4XrFOpmzxVuWhdm4BZHTQkb2K7lz2dqMNodHcew?e=MJl7Vw">https://helpliveedu.sharepoint.com/:f:/s/LibraryRepository/EkNLudk4XrFOpmzxVuWhdm4BZHTQkb2K7lz2dqMNodHcew?e=MJl7Vw</a> |
| Link text | HELP eBooks Repository |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | eBooks |
| Source of classification or shelving scheme | |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date received | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last transaction | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| HELP UNIVERSITY (HU) | HELP UNIVERSITY (HU) | New Materials Shelf | 29.12.2020 | Rec-2020-12-29 | HD 9980.5 Wir | EB000459 | 29.12.2020 | 07.06.2023 | eBooks |