Creative strategy in advertising / Bonnie L. Drewniany, A. Jerome Jewler

By: Drewniany, Bonnie, LContributor(s): Jewler, A. JeromePublication details: Wadsworth/Thomson 2008Edition: 9th edSubject(s): Advertising copy | Advertising layout and typographyLOC classification: HF5825 | Dre
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