Best practice cases in branding : lessons from the world's strongest brands / Kevin Lane Keller
Publication details: Pearson/Prentice Hall 2008Subject(s): Brand name products - Case studiesLOC classification: HD69 | B7Kel| Item type | Current library | Call number | Status | Date due | Barcode |
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Open Book Shelf
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ELM LIBRARY (ELM) New Materials Shelf | HD69 B7Kel (Browse shelf (Opens below)) | Available | H013480 | |
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Open Book Shelf
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HELP UNIVERSITY (HU) New Materials Shelf | HD69 B7Kel (Browse shelf (Opens below)) | Available | H013481 |
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