Battling big box : how nimble niche companies can outmaneuver giant competitors / by Henry Dubroff and Susan J. Marks

By: Dubroff, HenryContributor(s): Marks, Susan JPublication details: Career Press 2009Subject(s): Small business - Management | Market segmentation - Management | New business enterprises - ManagementLOC classification: HD62.7 | Dub
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