Luxury China : market opportunities and potential / Michel Chevalier and Pierre Lu

By: Chevalier, MichelContributor(s): Lu, PierrePublication details: J. Wiley (Asia) 2010Subject(s): Luxury goods industry - China - Management | Luxury goods industry - China - Case studies | Luxuries - China - Marketing | Brand name products - China - Management | Brand name products - China - Case studiesLOC classification: HD9999 | L8Che
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