Field guide to marketing : a glossary of essential tools and concepts for todays manager / Chief contributor Tim Hindle; edited by Alistair D. Williamson.
Publication details: Harvard Business School Press 1994Subject(s): Marketing - Dictionaries | Marketing - Management - DictionariesLOC classification: HF5412 | Hin.Item type | Current library | Call number | Status | Date due | Barcode |
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Open Book Shelf | HELP UNIVERSITY (HU) New Materials Shelf | HF5412 Hin. (Browse shelf (Opens below)) | Available | H001612 |
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