(The) $10 trillion prize : captivating the newly affluent in China and India / Michael J. Silverstein ... [et al.]
Publication details: Harvard Business Review Press 2012ISBN: 9781422187050Subject(s): Consumers - China | Consumers - India | Affluent consumers - China | Affluent consumers - India | Consumers - China - Attitudes | Consumers - India - AttitudesLOC classification: HC | 430Item type | Current library | Call number | Status | Date due | Barcode |
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Open Book Shelf | HELP UNIVERSITY (HU) New Materials Shelf | HC 430 Ten (Browse shelf (Opens below)) | Available | H019662 |
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