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Marketing to the ageing consumer : the secrets to building an age-friendly business / by Dick Stroud, Kim Walker

By: Stroud, DickContributor(s): Walker, KimPublication details: Palgrave Macmillan 2013ISBN: 9780230378193Subject(s): Marketing | Middle-aged consumers - Attitudes | Older consumers - AttitudesLOC classification: HF | 5415

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Item type	Current library	Call number	Status	Date due	Barcode
Open Book Shelf	ELM LIBRARY (ELM) New Materials Shelf	HF 5415 Str (Browse shelf (Opens below))	Available		H021465

Previous		No cover image available	No cover image available			No cover image available	No cover image available	Next
Previous	HF 5415 Sol Marketing : real people, real choices /	HF5415 Son Think like a marketer : what it really takes to stand out from the crowd, the clutter, and the competition /	HF5415 Ste Launch : how to quickly propel your business beyond the competition /	HF 5415 Str Marketing to the ageing consumer : the secrets to building an age-friendly business /	HF 5415 Tat Conscious marketing : how to create an awesome business with a new approach to marketing /	HF5415.1 Bea Marketing : principles and perspectives /	HF5415.12 A7Mar Marketing in Asia /	Next

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