Think new ASEAN! : rethinking marketing towards ASEAN economic community / Philip Kotler, Hermawan Kartajaya, Hooi Den Huan

By: Kotler, PhilipContributor(s): Kartajaya, Hermawan | Hooi, Den HuanPublication details: McGraw-Hill Education 2015ISBN: 9789814595162Subject(s): Marketing - Southeast Asia | Brand name products - Southeast Asia - Marketing | Business enterprises - Southeast AsiaLOC classification: HF | 5415.12
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