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(The) psychology of marketing : cross-cultural perspectives / Gerhard Raab ... [et al.]

Contributor(s): Raab, GerhardPublication details: Gower Publishing 2010ISBN: 9780566089039Subject(s): Marketing - Psychological aspects | Consumer behavior - Psychological aspects | Consumer's preferences - Cross-cultural studiesLOC classification: HF | 5415

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Item type	Current library	Call number	Status	Date due	Barcode
Open Book Shelf	ELM LIBRARY (ELM) New Materials Shelf	HF 5415 Psy (Browse shelf (Opens below))	Available		H022537

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Previous	HF5415 Per Basic marketing : a marketing strategy planning approach /	HF5415 Pri Marketing /	HF5415 Pri Marketing /	HF 5415 Psy (The) psychology of marketing : cross-cultural perspectives /	HF 5415 Ruz Marketing for entrepreneurs and SMEs : a global perspective /	HF 5415 Ruz Marketing for entrepreneurs and SMEs : a global perspective /	HF5415 Sex Trump University marketing 101 : how to use the most powerful ideas in marketing to get more customers and keep them /	Next

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