Introduction to advertising & promotion : an integerated marketing communications perspective / George E. Belch, Michael A. Belch.
Publication details: Irwin 1995Edition: 3rd edISBN: 780256136968Subject(s): Advertising | Sales promotion | Communication in marketingLOC classification: HF5823 | Bel.| Item type | Current library | Call number | Status | Date due | Barcode |
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ELM LIBRARY (ELM) New Materials Shelf | HF5823 Bel. (Browse shelf (Opens below)) | Available | H025189 | |
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Open Book Shelf
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HELP UNIVERSITY (HU) New Materials Shelf | HF5823 Bel. (Browse shelf (Opens below)) | Available | H003307 |
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