Strategic brand management for B2B markets : a road map for organizational transformation / Sharad Sarin
Publication details: Sage Publications/Sage Response 2016Edition: 2nd edISBN: 9789351505518Subject(s): Branding (Marketing) | Brand name products - Management | Product managementLOC classification: HF | 5415.1255Item type | Current library | Call number | Status | Date due | Barcode |
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Open Book Shelf | HELP UNIVERSITY (HU) New Materials Shelf | HF 5415.1255 Sar (Browse shelf (Opens below)) | Available | H023988 |
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