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Market-driven management : using the new marketing concept to create a customer-oriented company / Frederick E. Webster.

By: Webster, Frederick EPublication details: J. Wiley 1994Subject(s): Marketing - Management | Consumer satisfactionLOC classification: HF5415.13 | Web.

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Item type	Current library	Call number	Status	Date due	Barcode
Open Book Shelf	HELP UNIVERSITY (HU) New Materials Shelf	HF5415.13 Web. (Browse shelf (Opens below))	Available		H012087

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Previous	HF5415.13 Str. Strategic marketing cases for 21st century Asia /	HF5415.13 Sud. Marketing strategy : relationships, offerings, timing and resource allocation /	HF5415.13 Sud. Marketing strategy : relationships, offerings, timing and resource allocation /	HF5415.13 Web. Market-driven management : using the new marketing concept to create a customer-oriented company /	HF5415.13 Aak Strategic market management : global perspectives /	HF 5415.13 Bes Market-based management : strategies for growing customer value and profitability /	HF 5415.13 Bes Market-based management : strategies for growing customer value and profitability /	Next

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