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Global marketing management : cases and readings / Robert D. Buzzell, John A. Quelch, Christopher A. Bartlett.

Contributor(s): Buzzell, Robert D.; Quelch, John A.; Bartlett, Christopher APublication details: Addison-Wesley 1995Edition: 3rd edSubject(s): Export marketing - Management | Export marketing - Management - Cases studiesLOC classification: HF1416 | Glo.

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Item type	Current library	Call number	Status	Date due	Barcode
Open Book Shelf	HELP UNIVERSITY (HU) New Materials Shelf	HF1416 Glo. (Browse shelf (Opens below))	Available		H001118
Open Book Shelf	HELP UNIVERSITY (HU) New Materials Shelf	HF1416 Glo. (Browse shelf (Opens below))	Available		H001119

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Previous	HF1416 Doo. International marketing strategy : analysis, development and implementation /	HF1416 Doo. International marketing strategy : analysis, development and implementation /	HF1416 Glo. Global marketing management : cases and readings /	HF1416 Glo. Global marketing management : cases and readings /	HF1416 Glo. Global marketing : perspectives and cases /	HF1416 Glo. (The) Global market : developing a strategy to manage across borders /	HF1416 Jai. International marketing management /	Next

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