(The) Marketing initiative : Economic and Social Research Council studies into British marketing / edited by John Saunders.

Contributor(s): Saunders, JohnPublication details: Prentice Hall 1994Subject(s): Marketing - Great BritainLOC classification: HF5415.12 | G7Mar.
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HF5415.12 G7Mar. (Browse shelf (Opens below)) Available H004748

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