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Marketing management : integrating theory and practice / Tony Proctor.

By: Proctor, TonyPublication details: International Thomson Business Press 1996Subject(s): Marketing - ManagementLOC classification: HF5415.13 | Pro.

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Item type	Current library	Call number	Status	Date due	Barcode
Open Book Shelf	HELP UNIVERSITY (HU) New Materials Shelf	HF5415.13 Pro. (Browse shelf (Opens below))	Available		H004971

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Previous	HF5415.13 Par. Strategic marketing management : a means-end approach /	HF5415.13 Pet. Marketing management : knowledge and skills /	HF5415.13 Pet. Marketing management : knowledge and skills /	HF5415.13 Pro. Marketing management : integrating theory and practice /	HF5415.13 Ros. Cases in strategic marketing /	HF5415.13 Sie. More marketing management cases in Malaysia /	HF5415.13 Sta. Marketing strategy : a global perspective /	Next

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