HELP Learning Resource Centre catalog › Details for: Strategic marketing communications : new ways to build and integrate communication /

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Strategic marketing communications : new ways to build and integrate communication / Paul Smith, Chris Berry and Alan Pulford.

By: Smith, PaulContributor(s): Berry, Chris; Pulford, AlanPublication details: Kogan Page 1997Subject(s): Communication in marketing | Strategic planningLOC classification: HF5415.123 | Smi.

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Item type	Current library	Call number	Status	Date due	Barcode
Open Book Shelf	HELP UNIVERSITY (HU) New Materials Shelf	HF5415.123 Smi. (Browse shelf (Opens below))	Available		H014628

Previous	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available		Next
Previous	HF5415.123 Mar. Marketing communications classics : an international collection of classic and contemporary papers /	HF5415.123 Net. Networks in marketing /	HF5415.123 Pic. Integrated marketing communications /	HF5415.123 Smi. Strategic marketing communications : new ways to build and integrate communication /	HF5415.123 Wal. How to prepare a promotional plan /	HF5415.123 Chi Integrated marketing communications /	HF 5415.123 Cop Marketing communications management : analysis, planning, implementation /	Next

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