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Data mining techniques : for marketing, sales, and customer support / Michael J. A. Berry, Gordon Linoff.

By: Berry, Michael J. AContributor(s): Linoff, GordonPublication details: J. Wiley 1997Subject(s): Data mining | Marketing - Data processing | Business - Data processingLOC classification: HF5415.125 | Ber.

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Item type	Current library	Call number	Status	Date due	Barcode
Open Book Shelf	ELM LIBRARY (ELM) New Materials Shelf	HF5415.125 Ber. (Browse shelf (Opens below))	Available		H015326
Open Book Shelf	ELM LIBRARY (ELM) New Materials Shelf	HF5415.125 Ber. (Browse shelf (Opens below))	Available		H004778

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Previous	HF 5415.123 Smi Marketing communications : an integrated approach /	HF5415.125 Ber. Data mining techniques : for marketing, sales, and customer support /	HF5415.125 Ber. Data mining techniques : for marketing, sales, and customer support /	HF5415.125 Ber. Data mining techniques : for marketing, sales, and customer support /	HF5415.125 Ber. Data mining techniques : for marketing, sales, and customer support /	HF5415.125 Ber. Mastering data mining : the art and science of customer relationship management /	HF5415.125 Lin. Mining the Web : transforming customer data into customer value /	Next

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