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Introduction to marketing communication : an integrated approach / John Burnett, Sandra Moriarty.

By: Burnett, JohnContributor(s): Moriarty, SandraPublication details: Prentice Hall 1998Subject(s): Communication in marketing | Advertising campaignsLOC classification: HF5415.123 | Bur.

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Item type	Current library	Call number	Status	Date due	Barcode
Open Book Shelf	HELP UNIVERSITY (HU) New Materials Shelf	HF5415.123 Bur. (Browse shelf (Opens below))	Available		H011487
Open Book Shelf	HELP UNIVERSITY (HU) New Materials Shelf	HF5415.123 Bur. (Browse shelf (Opens below))	Available		H004764

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Previous	HF5415.123 Bly. Marketing communications /	HF5415.123 Bra. (A) practical guide to integrated marketing communications /	HF5415.123 Bur. Introduction to marketing communication : an integrated approach /	HF5415.123 Bur. Introduction to marketing communication : an integrated approach /	HF5415.123 Con. Connected marketing : the viral, buzz and word of mouth revolution /	HF5415.123 Kit. Marketing communications : principles and practice /	HF5415.123 Mar. Marketing communications classics : an international collection of classic and contemporary papers /	Next

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