(The) seven myths of customer management : how to be customer driven without being customer-led / John Abram, Paul Hawkes.

By: Abram, JohnContributor(s): Hawkes, PaulPublication details: J. Wiley 2003Subject(s): Customer relations - ManagementLOC classification: HF5415.5 | Abr.
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HF5415.5 Abr. (Browse shelf (Opens below)) Available H007628

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