Marketing * Wise : an unconventional approach to strategic marketing for Asia / Sunny T. H. Goh, Khoo Kheng-Hor.

By: Goh, Sunny T. HContributor(s): Khoo, Kheng-HorPublication details: Prentice Hall 2003Subject(s): Marketing - Asia - ManagementLOC classification: HF5415.12 | A12Goh.
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