(The) mirage of global markets : how globalizing companies can succeed as markets localize / David Arnold.

By: Arnold, DavidPublication details: Financial Times/Prentice Hall 2004Subject(s): Export marketing | Export marketing - ManagementLOC classification: HF1416 | Arn.
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Open Book Shelf Open Book Shelf ELM LIBRARY (ELM)
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HF1416 Arn. (Browse shelf (Opens below)) Available H001088

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