Connected marketing : the viral, buzz and word of mouth revolution / edited by Justin Kirby and Paul Marsden.

Contributor(s): Marsden, Paul | Kirby, JustinPublication details: Elsevier Butterworth - Heinemann 2006Subject(s): Marketing | Communication in marketingLOC classification: HF5415.123 | Con.
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HF5415.123 Con. (Browse shelf (Opens below)) Available H004762

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