HELP Learning Resource Centre catalog › Details for: (The) breakaway brand : how great brands stand out /

Normal view MARC view ISBD view

(The) breakaway brand : how great brands stand out / Francis J. Kelly, Barry Silverstein.

By: Kelly, Francis JContributor(s): Silverstein, BarryPublication details: McGraw-Hill 2005Subject(s): Brand name products - MarketingLOC classification: HD69 | B7Kel

Average rating: 0.0 (0 votes)

Item type	Current library	Call number	Status	Date due	Barcode
Open Book Shelf	ELM LIBRARY (ELM) New Materials Shelf	HD69 B7Kel (Browse shelf (Opens below))	Available		H011750

Previous	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available			Next
Previous	HD69 B7For Brands laid bare : using market research for evidence-based brand management /	HD69 B7Kap (The) new strategic brand management : creating and sustaining brand equity long term /	HD69 B7Kel Kellogg on branding : the marketing faculty of the Kellogg School of Management /	HD69 B7Kel (The) breakaway brand : how great brands stand out /	HD69 B7Kel Best practice cases in branding : lessons from the world's strongest brands /	HD 69 B7Kel Strategic brand management : building, measuring, and managing brand equity /	HD 69 B7Kel Strategic brand management : building, measuring, and managing brand equity /	Next

14198

There are no comments on this title.

to post a comment.