TY  - GEN
AU  - Etzel, Michael J.
AU  - Walker, Bruce J.
AU  - Stanton, William J.
TI  - Marketing
AV  - HF5415 Etz
PY  - 2007///
PB  - McGraw-Hill/Irwin
KW  - Marketing
N1  - 15161
N2  - Includes CD-ROM
ER  -