Baran, Stanley J. <br/><br/>
Mass communication theory : foundations, ferment, and future / 
Stanley J. Baran, Dennis K. Davis 
 - 4th ed. 
 -  Thomson/Wadsworth  2006 
<br/><br/>15170 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media
<br/><br/><label>LC Class. No.: </label>P90  / Bar