TY  - GEN
AU  - Ghemawat, Pankaj
TI  - Redefining global strategy : crossing borders in a world where differences still matter
SN  - 9781591398660
AV  - HD62.4 Ghe
PY  - 2007///
PB  - Harvard Business School Press
KW  - International business enterprises - Management
KW  - Strategic planning
KW  - Intercultural communication
N1  - 15417
ER  -