TY - GEN AU - Carlson, Curtis R. AU - Wilmot, William W. TI - Innovation : the five disciplines for creating what customers want AV - HD45 Car PY - 2006/// PB - Crown Business KW - Technological innovations - Management - Case studies KW - Organizational effectiveness - Case studies KW - Creative ability in business - Case studies KW - Industrial management - Case studies KW - New products - Case studies N1 - 15630 ER -