TY - GEN AU - Vinjamuri, David TI - Accidental branding : how ordinary people build extraordinary brands AV - HF5415.1255 Vin PY - 2008/// PB - J. Wiley KW - Branding (Marketing) - United States - Case studies KW - Entrepreneurship - United States - Case studies KW - Dependipity - United States - Case studies KW - Businesspeople - United States - Biography N1 - 15685 ER -