Business-to-business marketing : strategies and implementation / 
Daniel Michel ... [et al.] 
 -  Palgrave Macmillan  2003 
<br/><br/>15756 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Industrial marketing<br/>Industrial marketing - Management<br/>Marketing - Planning
<br/><br/><label>LC Class. No.: </label>HF5415.1263  / Bus