Lamb, Charles W. <br/><br/>
Marketing / 
Charles W. Lamb, Joseph F. Hair, Carl McDaniel 
 - 4th ed. 
 -  South-Western  1998 
<br/><br/>15819 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF5415  / Lam